From the Advancement of AI to Sustainability: Crucial Trends for Marketing in 2024

Over the years we have seen changes in the market and in consumer behavior, making it necessary to adjust the way we relate to the public. It's therefore important to be attentive to the evolution of marketing and its strategies, as well as evaluating trends that could be beneficial to us. That's why, in this article...

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New form of fraud via Facebook

There's a new way of hacking your Facebook account, through the ads account and publishing under your name. A new email communication is circulating that tries to scare the owners of Facebook Pages and Ad Accounts into gaining access to it and starting to...

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Key steps in e-mail marketing

What are the key steps in an email marketing strategy?

Email marketing is a powerful tool for communicating with customers, bringing them closer together, strengthening relationships, generating more leads and thus increasing sales. However, one of the main barriers to successful email marketing is obtaining the addresses of people who might be interested in the products...

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Marketing Agency

When should a company hire a digital marketing agency?

Marketing is one of the main activities of a business, as it is responsible for positioning the company in the market and establishing a relationship with the consumer.

But what responsibilities does a digital marketing agency have?

These agencies are responsible for managing the digital marketing activities of...

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