Is your company registered on Google My Business, yet it doesn't appear well positioned? In this article we'll talk a little about this platform and some tips you can use to boost its use and increase your businessWhat is Google My Business?Google My Business,...
The real estate sector is one of the most competitive. For this reason, a good digital marketing strategy can make all the difference to a company's success. However, it is very important for companies in this sector to keep up to date with the best techniques to apply in order to attract potential customers...
There's a new way of hacking your Facebook account, through the ads account and publishing under your name. A new email communication is circulating that tries to scare the owners of Facebook Pages and Ad Accounts into gaining access to it and starting to...
Email marketing is a powerful tool for communicating with customers, bringing them closer together, strengthening relationships, generating more leads and thus increasing sales. However, one of the main barriers to successful email marketing is obtaining the addresses of people who might be interested in the products...
These days, online advertising is one of the most effective ways of promoting brands and products. As technology advances and consumer behavior changes, online advertising has become an indispensable tool for companies wishing to reach a global audience.Online advertising can be done...
Marketing is one of the main activities of a business, since it is responsible for positioning the company in the market and establishing a relationship with the consumer.But what responsibilities does a digital marketing agency have? These agencies are responsible for managing the activities related to the digital marketing of...
On April 27, 2023, Meta announced a change in its Social Commerce strategy. The aim is to prevent redirects to external sites, thus prohibiting the creation of stores that do not have a checkout system within the social networks themselves. That said, they will also disable...
This model was created in 1999 by Elmo Lewis in order to optimize the sales model by improving the relationship between the seller and the buyer. The acronym AIDA is derived from the following concepts:A - AttentionI - InterestD -...
Instagram Reels is a tool that allows users to create short, captivating videos, with a catalog of music and content produced by the app's users at their disposal. These videos can be shared in the Instagram feed, in the "Explore" section, and even published later on TikTok. Use...
Influencer marketing is one of the main trends of the moment, but do you know how it can play an important role in the growth of your business? Today we're going to talk about this strategy and its importance today.What is influencer marketing?Influencer marketing is a strategy...