Copywriting: The Best Techniques to Ensure Effective Copy

Copywriting is the art of persuading, attracting, engaging and converting visitors into new customers. In the digital world, where attention is a scarce and valuable resource, mastering copywriting techniques is fundamental to the success of any content marketing strategy. In this article, we'll explore some of the...

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Pantone Radiant Orchid (Spring Lilac)

Color of the month: Pantone Radiant Orchid (Spring Lilac)

The color lilac in spring is often associated with renewal and rejuvenation. It represents elegance and delicacy, evoking the beauty of spring flowers, such as lilacs and violets, and bringing a sense of tranquillity and freshness typical of this season. In this article, we explore Pantone Radiant Orchid (Spring Lilac) In advertising, color...

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Figma tool

Figma: The Revolution in Collaborative Design

In the world of digital design, efficiency and collaboration are key. Figma is an innovative tool that has transformed the way designers, developers and stakeholders interact and collaborate on design projects. That's why in this article we're going to look at Figma Tools. © 2024, CREAT! Made with passion...

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Lottie Animations: Lightweight and scalable animations for the web and apps

In an increasingly dynamic world of web design and development, animations play a crucial role in creating engaging and interactive experiences for users. Lotties have become the tool that has gained the most prominence recently in this scenario. In this article, we'll explore what these files are, how they work and...

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From the Advancement of AI to Sustainability: Crucial Trends for Marketing in 2024

Over the years we have seen changes in the market and in consumer behavior, making it necessary to adjust the way we relate to the public. It's therefore important to be attentive to the evolution of marketing and its strategies, as well as evaluating trends that could be beneficial to us. That's why, in this article...

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