{"id":7491,"date":"2023-03-03T17:06:49","date_gmt":"2023-03-03T17:06:49","guid":{"rendered":"https:\/\/creatmarketing.pt\/?p=7491"},"modified":"2024-04-08T10:51:41","modified_gmt":"2024-04-08T10:51:41","slug":"o-que-deve-saber-para-obter-resultados-nas-redes-sociais","status":"publish","type":"post","link":"https:\/\/creatmarketing.pt\/en\/what-you-should-know-to-get-social-networking-results\/","title":{"rendered":"What you need to know to get results on social media"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"7491\" class=\"elementor elementor-7491\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d1951e7 elementor-section-full_width elementor-section-content-top elementor-section-height-default elementor-section-height-default\" data-id=\"d1951e7\" data-element_type=\"section\">\r\n\t\t\r\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\r\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-75d8c83b\" data-id=\"75d8c83b\" data-element_type=\"column\">\r\n\t\t\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\r\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-12cd90b elementor-widget elementor-widget-image\" data-id=\"12cd90b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/Redes-Sociais.webp\" class=\"attachment-full size-full wp-image-10049\" alt=\"Social networks\" srcset=\"https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/Redes-Sociais.webp 1280w, https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/Redes-Sociais-1024x576.webp 1024w, https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/Redes-Sociais-768x432.webp 768w, https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/Redes-Sociais-640x360.webp 640w, https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/Redes-Sociais-400x225.webp 400w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/section>\r\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9a02fda elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"9a02fda\" data-element_type=\"section\">\r\n\t\t\r\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\r\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e1a70b0\" data-id=\"e1a70b0\" data-element_type=\"column\">\r\n\t\t\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\r\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3513a32 elementor-widget elementor-widget-text-editor\" data-id=\"3513a32\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #fcd906;\">Social networks have become increasingly important and everything is moving in the right direction.<\/span><span style=\"color: #fcd906;\"> te<\/span><span style=\"color: #fcd906;\">ndence<\/span><span style=\"color: #fcd906;\"> is becoming more and more pronounced. With more and more users present on social networks such as <strong>Facebook<\/strong>, <strong>Instagram<\/strong> e <strong>LinkedIn<\/strong>As a result, they have become part of the daily lives of all those who use these platforms to get to know new brands and get closer to their favorites.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7f48e2a elementor-widget elementor-widget-text-editor\" data-id=\"7f48e2a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"white-space: pre-wrap;\">Each social network has its own matrix and each user's perception also influences what should be published. Facebook and Instagram are geared towards <strong>B2C - Business to Consumer<\/strong>while LinkedIn is suitable for <strong>B2B - Business to Business<\/strong>. It should be noted that Facebook is the largest social network and has the most users, so it can also develop B2B strategies, but with creativity.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f5f1b6 elementor-widget elementor-widget-text-editor\" data-id=\"5f5f1b6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Companies that are already in touch with this reality include an associated budget for social media in their marketing department investments, because they know the importance of attracting and retaining customers is enormous.<br \/>Having well-defined and detailed strategies for achieving goals is key to success. These objectives are not always related to sales. Customer support channels and improving service, increasing awareness in a particular segment or even maintaining an active community can be some of the objectives.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/section>\r\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1bfb33c elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"1bfb33c\" data-element_type=\"section\">\r\n\t\t\r\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\r\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bee3e75\" data-id=\"bee3e75\" data-element_type=\"column\">\r\n\t\t\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\r\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0f614ea elementor-widget elementor-widget-image\" data-id=\"0f614ea\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2048\" height=\"1274\" src=\"https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/dados-estatisticos.webp\" class=\"attachment-full size-full wp-image-10051\" alt=\"Statistical data\" srcset=\"https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/dados-estatisticos.webp 2048w, https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/dados-estatisticos-1024x637.webp 1024w, https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/dados-estatisticos-768x478.webp 768w, https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/dados-estatisticos-1536x956.webp 1536w, https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/dados-estatisticos-640x398.webp 640w, https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/dados-estatisticos-400x249.webp 400w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49a4991 elementor-widget elementor-widget-text-editor\" data-id=\"49a4991\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tIn cases where the objective is to <span style=\"color: #fcd906;font-weight:400\">obtaining leads<\/span>It's important to note that you should manage your posts well between those about your products\/services and other subjects that might interest your potential customers. You shouldn't focus exclusively on publishing your products, but you should include news about the area in which your business is present, in order to gain more notoriety in your community. The focus should be on providing a good experience for those who follow your business on social media. Each case is different and each business should adjust its strategy taking into account the area in which it operates.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d7c086 elementor-widget elementor-widget-text-editor\" data-id=\"2d7c086\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The most important thing is that the content communicates and creates a connection with the target audience, so much so that they feel the need to comment, save and share the publication as if it were a treasure so that it isn't lost or forgotten. The content should be original and captivating whenever possible and the language should be adapted to the audience, i.e. it's not the same to communicate to different generations. Content should be differentiated and diversified, such as images, videos, lives, gifs, infographics, etc.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-53550c3 elementor-widget elementor-widget-text-editor\" data-id=\"53550c3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tO <span style=\"color: #fcd906;font-weight:400\">positioning your brand<\/span> defines how you want it to be perceived in your customer's mind. What sets your company apart? Perhaps this is the great asset that can set you apart from the rest of the competition.\nQuantity does not mean quality, i.e. the number of posts and the topic of each one on social media should be defined in advance. An effective way is to draw up a three-month schedule for your business, which will help you to present the various themes and not be repetitive, which will lead to success on your digital channels.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/section>\r\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c0bd472 elementor-section-full_width elementor-section-content-top elementor-section-height-default elementor-section-height-default\" data-id=\"c0bd472\" data-element_type=\"section\">\r\n\t\t\r\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\r\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0a60312\" data-id=\"0a60312\" data-element_type=\"column\">\r\n\t\t\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\r\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bb3cf0e elementor-widget elementor-widget-image\" data-id=\"bb3cf0e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2048\" height=\"1275\" src=\"https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/Redes-Sociais3.webp\" class=\"attachment-full size-full wp-image-10052\" alt=\"Social networks\" srcset=\"https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/Redes-Sociais3.webp 2048w, https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/Redes-Sociais3-1024x638.webp 1024w, https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/Redes-Sociais3-768x478.webp 768w, https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/Redes-Sociais3-1536x956.webp 1536w, https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/Redes-Sociais3-640x398.webp 640w, https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/Redes-Sociais3-400x249.webp 400w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/section>\r\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c233abf elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"c233abf\" data-element_type=\"section\">\r\n\t\t\r\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\r\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0788d32\" data-id=\"0788d32\" data-element_type=\"column\">\r\n\t\t\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\r\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0da1cd5 elementor-widget elementor-widget-text-editor\" data-id=\"0da1cd5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As already mentioned, the most relevant social networks today are Facebook, Instagram and LinkedIn, but there are other choices, but that doesn't mean you have to join them all. It won't do your company any good to be present on all the social networks if you don't work them properly. Imagine yourself in the mind of your potential client who visits one of your business's social networks and hasn't seen any posts for over a month. This indicates a bad impression of your company.<\/p><p>Depending on your area of business, you should select the most important social networks for your business. And how do you choose? It's much simpler than you think: you need to understand which social networks your customers are on, because after all, it's for them that you're going to publish your content.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-640949a elementor-drop-cap-yes elementor-drop-cap-view-default elementor-widget elementor-widget-text-editor\" data-id=\"640949a\" data-element_type=\"widget\" data-settings=\"{&quot;drop_cap&quot;:&quot;yes&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tIt's essential that you don't just create posts, but that you evaluate their results on the social networks where your business is present. Measuring results is essential for a digital marketing strategy. Each social network has its own statistics that you can analyze and reflect on.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ccae4c elementor-widget elementor-widget-text-editor\" data-id=\"0ccae4c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Social media management isn't as easy as it first seems, but with us you have all the advantages you need to build your success and get more out of it. If you want to grow your brand on social media, Creat Marketing is your agency to take your brand to the next level.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/section>\r\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Social networks have been gaining more and more prominence and everything is moving in the right direction. With more and more users on social networks such as Facebook, Instagram and LinkedIn, they have become part of the daily lives of all those who use these platforms to get to know [...]<\/p>","protected":false},"author":1,"featured_media":7502,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-7491","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"featured_image_src":{"landsacpe":["https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/pexels-pixabay-533446-1140x445.jpeg",1140,445,true],"list":["https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/pexels-pixabay-533446-463x348.jpeg",463,348,true],"medium":["https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/pexels-pixabay-533446-300x169.jpeg",300,169,true],"full":["https:\/\/creatmarketing.pt\/wp-content\/uploads\/2023\/03\/pexels-pixabay-533446.jpeg",1280,720,false]},"_links":{"self":[{"href":"https:\/\/creatmarketing.pt\/en\/wp-json\/wp\/v2\/posts\/7491","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/creatmarketing.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/creatmarketing.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/creatmarketing.pt\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/creatmarketing.pt\/en\/wp-json\/wp\/v2\/comments?post=7491"}],"version-history":[{"count":0,"href":"https:\/\/creatmarketing.pt\/en\/wp-json\/wp\/v2\/posts\/7491\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/creatmarketing.pt\/en\/wp-json\/wp\/v2\/media\/7502"}],"wp:attachment":[{"href":"https:\/\/creatmarketing.pt\/en\/wp-json\/wp\/v2\/media?parent=7491"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/creatmarketing.pt\/en\/wp-json\/wp\/v2\/categories?post=7491"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/creatmarketing.pt\/en\/wp-json\/wp\/v2\/tags?post=7491"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}